The way industrial buyers make purchases has changed dramatically. Digital marketing is a necessity and many businesses are being left behind. If your business doesn’t place value on learning these changes and implementing new strategies, you could be one of those in the dust.
Trying to figure out which marketing books you need to read in order to create a winning strategy for your business can be overwhelming. That’s why Douglas Burdett has taken the guess-work out of it. He reads the books, interviews the authors, and shares it all with you on his weekly The Marketing Book Podcast.
Landing at #12 (of a random listing) on TopRank Marketing’s “20 Awesome Podcasts to Elevate Your B2B Marketing,” The Marketing Book Podcast is in good company. Other industry veterans like Marketing Over Coffee and Invisibilia help to create a diverse list that has a little bit of something for everyone.
Douglas Burdett recently sat down with Todd Hockenberry of The Industrial Executive podcast to talk common misconceptions about creating content in digital marketing.
Maybe you’ve always wanted to start your own podcast, but never knew how to get started. Don’t worry! Forbes reached out to several podcast pioneers and picked their brains.
Staying up-to-date on current marketing trends and strategies can be a challenge. What was once common practice can be a thing of the past before anyone realizes it.
Every week, Douglas Burdett reads a marketing book and then interviews the author on The Marketing Book Podcast. After 200 shows (and books!), Burdett appeared on Jim Karrh’s Manage Your Message to discuss what he’s learned.
One of the keys to success is a thirst for knowledge. Staying up-to-date with recent trends and strategies is a must in the fast-paced world of digital marketing. Forbes compiled a list of 11 podcasts that help keep entrepreneurs informed and ahead of the curve.
If you want your business to grow, you need to stay on top of the latest trends in marketing. One of the easiest ways to do this is to listen to podcasts on that exact subject. These episodic knowledge bombs offer advice and concrete strategies on how to stay ahead of the curve. The best part is that you can listen to them anytime, anywhere.
If you want to know the latest trends in marketing and how to build a business that delights customers, reading books on the subject is probably the best way to learn. But with such a saturated market, it can be overwhelming and cause anxiety trying to figure out where to start.
Sales-based marketing for manufacturers and industrial companies.