Most recently on The Marketing Book Podcast to discuss his book, Laughing @ Advertising, international keynote speaker and bestselling author Bob Hoffman joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined in Oakland, California, his most most recent book Advertising for Skeptics, how he’s switched from vodka to scotch, why advertisers need to be more careful than ever with their messaging, why it’s so hard to be a marketer these days and why he misses watching the San Francisco Giants and Oakland Athletics games during the quarantine.
Links…
- The Ad Contrarian (Bob’s Controversial Blog)
- Bob Hoffman (website)
- Everything will change forever after coronavirus…won’t it? (Mark Ritson column)
Pour yourself a cocktail and enjoy the conversation…
