Previously on The Marketing Book Podcast to discuss his book, The Innovation Mandate: The Growth Secrets of the Best Organizations in the World, futurist, author, professor, inventor, keynote speaker, innovation visionary, and filmmaker joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined in Scottsdale, Arizona, some permanent changes resulting from the pandemic, his upcoming books, why innovation is even more essential now for business survival, his Netflix documentary Fixing Healthcare, and lots more. Cheers!
Mentioned in The Interview...
Nicholas Webb (website)
Nicholas Webb (LinkedIn)
The Innovation Mandate: The Growth Secrets of the Best Organizations in the World by Nicholas Webb (Marketing Book Podcast interview)
What Customers Crave: How to Create Relevant and Memorable Experiences at Every Touchpoint by Nicholas Webb (Marketing Book Podcast interview)
The Healthcare Mandate: How to Leverage Disruptive Innovation to Heal America’s Biggest Industry by Nicholas Webb (September 2020)
Fixing Healthcare (documentary website)
Watch the trailer for Fixing Healthcare:
Pour yourself a cocktail and enjoy the conversation...
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