The Forward Observer
Sales and Marketing Insights
for Growth-Focused Manufacturers
 

A blog where growth-oriented manufacturers find expert advice on marketing and sales.
Our goal is to help you generate better leads and close sales faster.

Aja Frost

Aja Frost

Aja is a Sr. SEO Strategist at HubSpot. She is also a freelance writer specializing in business, tech, career advice, and productivity.

Recent Posts:

How to (Nicely) Push Back on Buyers Who Don't Tell You the Full Truth

People lie all the time. In fact, one study found most adults can’t last 10 minutes without lying. Yet while you can probably overlook the occasional fibs from your friends, family, and coworkers, you should never ignore dishonesty from a prospect.

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