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Douglas Burdett

Douglas Burdett

The Principal and Founder of Artillery, Douglas Burdett is a former artillery officer and Madison Avenue ad man. He also hosts The Marketing Book Podcast, where he interviews authors every week about the latest in modern marketing and sales.

Recent Posts:

The Marketing Book Podcast: "The Power of Scarcity" by Mindy Weinstein

The Power of Scarcity: Leveraging Urgency and Demand to Influence Customer Decisions by Mindy Weinstein 

The Marketing Book Podcast: "Selling in a Crisis" by Jeb Blount

Selling in a Crisis: 55 Ways to Stay Motivated and Increase Sales in Volatile Times by Jeb Blount

The Marketing Book Podcast: "Belonging to the Brand" by Mark Schaefer

Belonging to the Brand: Why Community is the Last Great Marketing Strategy by Mark Schaefer 

The Marketing Book Podcast: "Myths of Social Media" by Ian MacRae

Myths of Social Media: Dispel the Misconceptions and Master Social Media 2nd Ed. by Michelle Carvill and Ian MacRae 

The Marketing Book Podcast: "Happy Work" by Nicholas Webb

Happy Work: How To Create A Culture Of Happiness by Nicholas Webb 

The Marketing Book Podcast: "From Backroom to Boardroom" by Dr. Debbie Qaqish

From Backroom To Boardroom: Earn Your Seat With Strategic Marketing Operations by Dr. Debbie Qaqish

The Marketing Book Podcast: "Amplify Your Influence" by René Rodriguez

Amplify Your Influence: Transform How You Communicate and Lead by René Rodriguez

The Marketing Book Podcast: "Content Chemistry" by Andy Crestodina

Content Chemistry: The Illustrated Handbook for Content Marketing, 6th Edition by Andy Crestodina

The Marketing Book Podcast: "Marketing The Moon" by David Meerman Scott

Marketing the Moon: The Selling of the Apollo Lunar Program by David Meerman Scott and Richard Jurek

The Marketing Book Podcast: "Decoded" by Phil Barden

Decoded: The Science Behind Why We Buy (2nd Edition) by Phil Barden

The Marketing Book Podcast: "Everybody Writes" by Ann Handley

Everybody Writes: Your New and Improved Go-To Guide to Creating Ridiculously Good Content by Ann Handley

The Marketing Book Podcast: "The Customer-Base Audit" by Peter Fader

The Customer-Base Audit: The First Step on the Journey to Customer Centricity by Peter Fader, Bruce Hardie and Michael Ross

The Marketing Book Podcast: "The Bezos Blueprint" by Carmine Gallo

The Bezos Blueprint: Communication Secrets of the World's Greatest Salesman by Carmine Gallo

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