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Douglas Burdett

Douglas Burdett

The Principal and Founder of Artillery, Douglas Burdett is a former artillery officer and Madison Avenue ad man. He also hosts The Marketing Book Podcast, where he interviews authors every week about the latest in modern marketing and sales.

Recent Posts:

The Marketing Book Podcast: "Amplify Your Influence" by René Rodriguez

Amplify Your Influence: Transform How You Communicate and Lead by René Rodriguez

The Marketing Book Podcast: "Content Chemistry" by Andy Crestodina

Content Chemistry: The Illustrated Handbook for Content Marketing, 6th Edition by Andy Crestodina

The Marketing Book Podcast: "Marketing The Moon" by David Meerman Scott

Marketing the Moon: The Selling of the Apollo Lunar Program by David Meerman Scott and Richard Jurek

The Marketing Book Podcast: "Decoded" by Phil Barden

Decoded: The Science Behind Why We Buy (2nd Edition) by Phil Barden

The Marketing Book Podcast: "Everybody Writes" by Ann Handley

Everybody Writes: Your New and Improved Go-To Guide to Creating Ridiculously Good Content by Ann Handley

The Marketing Book Podcast: "The Customer-Base Audit" by Peter Fader

The Customer-Base Audit: The First Step on the Journey to Customer Centricity by Peter Fader, Bruce Hardie and Michael Ross

The Marketing Book Podcast: "The Bezos Blueprint" by Carmine Gallo

The Bezos Blueprint: Communication Secrets of the World's Greatest Salesman by Carmine Gallo

The Marketing Book Podcast: "Prove It" by Melanie Deziel

Prove It: Exactly How Modern Marketers Earn Trust by Melanie Deziel with Phil M. Jones

The Marketing Book Podcast: "The JOLT Effect" by Matt Dixon

The JOLT Effect: How High Performers Overcome Customer Indecision by Matthew Dixon and Ted McKenna

The Marketing Book Podcast: "The Secret Lives of Customers" by David Duncan

The Secret Lives of Customers: A Detective Story About Solving the Mystery of Customer Behavior by David Scott Duncan

The Marketing Book Podcast: "ADSCAM" by Bob Hoffman

ADSCAM: How Online Advertising Gave Birth to One of History's Greatest Frauds and Became a Threat to Democracy by Bob Hoffman

The Marketing Book Podcast: "Friction" by Soon Yu

Friction: Adding Value By Making People Work for It by Soon Yu and Dave Birss

The Marketing Book Podcast: "The Sales MBA" by Douglas Cole

The Sales MBA: How to Influence Corporate Buyers by Douglas Cole

    Other Interviews