podcastartillery300x300

 

Episode Subheader  

 

 

All Posts

The Marketing Book Podcast: Create Togetherness by Jeff Davis

Create Togetherness: Transform Sales and Marketing to Exceed Modern Buyers' Expectations and Increase Revenue by Jeff Davis

jeff davis comboJeff Davis is an international speaker and founder of JD2 Consulting Group which specializes in helping B2B companies strategically align their sales and marketing teams to accelerate revenue growth.

His background is in sales, marketing, and business development from Fortune 100 organizations to early-stage startups in industries including healthcare, biotech, manufacturing, industrial products, technology, and aerospace.

He is also the host of The Alignment Podcast and is the creator of the annual Sales + Marketing Alignment Summit

Jeff earned a B.S. in Mechanical Engineering from Purdue University and an MBA from The University of Chicago Booth School of Business.

And interesting fact, he once worked at NASA.

Listen to the Interview:

 

Show Notes

Create Togetherness: Transform Sales and Marketing to Exceed Modern Buyers' Expectations and Increase Revenue by Jeff Davis

Jeff Davis Twitter

Jeff Davis Website 

The Alignment Test

Aligned to Achieve: How to Unite Your Sales and Marketing Teams into a Single Force for Growth by Tracy Eiler and Andrea Austin

Tracy Eiler Marketing Book Podcast Interview

The Sales Development Playbook: Build Repeatable Pipeline and Accelerate Growth with Inside Sales by Trish Bertuzzi

Trish Bertuzzi Marketing Book Podcast Interview

Roadmap to Revenue: How to Sell the Way Your Customers Want to Buy by Kristin Zhivago

Kristin Zhivago Marketing Book Podcast Interview

Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers by Geoffrey A. Moore

Keeping Up with the Quants: Your Guide to Understanding and Using Analytics by Thomas H. Davenport

The Transparency Sale: How Unexpected Honesty and Understanding the Buying Brain Can Transform Your Results by Todd Caponi 

Todd Caponi Marketing Book Podcast Interview 

P.S. - If you enjoy the show, please rate it on iTunesGoogle Play Music or Stitcher and write a brief (one sentence) review. Reviews help more people like you to discover the show! 

Don’t know how to leave an iTunes review? It's easy - click here for simple instructions.

Douglas Burdett
Douglas Burdett
The Principal and Founder of Artillery, Douglas Burdett is a former artillery officer and Madison Avenue ad man. He also hosts The Marketing Book Podcast, where he interviews authors every week about the latest in modern marketing and sales.

Other Interviews

The Marketing Book Podcast: "Using Behavioral Science in Marketing" by Nancy Harhut

Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses by Nancy Harhut

The Marketing Book Podcast: "The Brand Positioning Workbook" by Ulli Appelbaum

The Brand Positioning Workbook: A Simple How-To Guide To More Compelling Brand Positionings, Faster by Ulli Applebaum

The Marketing Book Podcast: "Put Your Ass Where Your Heart Wants to Be" by Steven Pressfield

Put Your Ass Where Your Heart Wants to Be by Steven Pressfield