F#ck Content Marketing: Focus on Content Experience to Drive Demand, Revenue & Relationships by Randy Frisch
Randy Frisch is the CMO and Co-Founder of Uberflip, a content experience platform that helps marketers to create better content experiences at every stage of the buyer’s journey.
Randy is also a host of Conex: The Content Experience Show podcast, and was named one of the Top 50 Fearless Marketers in the world by Marketo.
And, interesting fact... he is one of the five people on the planet who is not a Star Wars fan.
Listen to the Interview:
Account-Based Marketing: How to Target and Engage the Companies That Will Grow Your Revenue by Jessica Fewless, et. al.
Conversational Marketing: How the World's Fastest Growing Companies Use Chatbots to Generate Leads 24/7/365 (and How You Can Too) by David Cancel and Dave Gerhardt
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