Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business by Tiffani Bova
Tiffani Bova is the global customer growth and innovation evangelist at Salesforce. Over the past two decades, she has led large revenue-producing divisions at businesses ranging from start-ups to the Fortune 500.
She spent ten years at Gartner, the world's leading IT research and advisory firm, as a distinguished analyst and research fellow where she helped companies such as Microsoft, Cisco, Hewlett-Packard, IBM, Oracle, SAP, AT&T, Dell, Amazon-AWS, and other prominent companies expand their market share and grow their revenues.
She also host of the podcast What’s Next With Tiffani Bova where she talks with really smart people (including some authors who have been guests on The Marketing Book Podcast) about what’s next for companies and individuals as they look to innovate and grow.
And interesting fact...
She grew up in Hawaii and she and President Obama are alumni of the same high school!
Listen to the Interview:
In Search of Excellence: Lessons from America's Best-Run Companies by Thomas J. Peters and Waterman Jr., Robert H.
Purple Cow: Transform Your Business by Being Remarkable by Seth Godin
No Hard Feelings: The Secret Power of Embracing Emotions at Work by Liz Fosslien and Mollie West Duffy
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