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The Marketing Book Podcast: "Indistractable" by Nir Eyal

Indistractable: How to Control Your Attention and Choose Your Life by Nir Eyal

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For the past 40 years Nicholas has been a serial entrepreneur, launching startup

Nir Eyal is the bestselling author of Hooked: How to Build Habit-Forming Products" and "Indistractable: How to Control Your Attention and Choose Your Life.

He has taught at the Stanford Graduate School of Business and Hasso Plattner Institute of Design. His writing on technology, psychology, and business appears in the Harvard Business Review, The Atlantic, TechCrunch, and Psychology Today.

Listen to the Interview: 

 

 

Show Notes

Indistractable: How to Control Your Attention and Choose Your Life by Nir Eyal 

Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life by Rory Sutherland 

Nir Eyal’s Twitter

Nir Eyal’s Linkedin

Nir Eyal's website

Indistractable book website

Learn How To Avoid Distraction In A World That Is Full Of It

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Douglas Burdett
Douglas Burdett
The Principal and Founder of Artillery, Douglas Burdett is a former artillery officer and Madison Avenue ad man. He also hosts The Marketing Book Podcast, where he interviews authors every week about the latest in modern marketing and sales.

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