Indistractable: How to Control Your Attention and Choose Your Life by Nir Eyal
For the past 40 years Nicholas has been a serial entrepreneur, launching startup
Nir Eyal is the bestselling author of Hooked: How to Build Habit-Forming Products" and "Indistractable: How to Control Your Attention and Choose Your Life.
He has taught at the Stanford Graduate School of Business and Hasso Plattner Institute of Design. His writing on technology, psychology, and business appears in the Harvard Business Review, The Atlantic, TechCrunch, and Psychology Today.
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