Marketing Rebellion: The Most Human Company Wins by Mark Schaefer
Mark Schaefer is a globally-recognized speaker, educator, business consultant, and author who blogs at businessesgrow.com – one of the top marketing blogs in the world.
Mark has worked in global sales, PR, and marketing positions for more than 30 years and now provides consulting services via his firm Schaefer Marketing Solutions. His clients range from successful start-ups to global brands such as Adidas, Johnson & Johnson, Dell, Pfizer, The U.S. Air Force, and the UK Government.
Mark is the author of six best-selling marketing books which are used as textbooks at more than 50 universities, and have been translated into 12 languages, and he is a faculty member of The Graduate Studies program at Rutgers University.
He is the co-host of The Marketing Companion, one of the top 10 marketing podcasts on iTunes.
Mark is also a regular news commentator and has appeared on many national television shows and in publications like the Wall Street Journal, Wired, The New York Times, CNN, National Public Radio, CNBC, the BBC and the CBS NEWS. He is a regular contributing columnist to The Harvard Business Review.
And interesting fact - one of Mark’s career highlights, that will be of great interest to listeners to The Marketing Book Podcast, while earning his MBA was studying under Peter Drucker, the father of modern management.
Listen to the Interview:
Show Notes
Marketing Rebellion: The Most Human Company Wins by Mark Schaefer
The Power of Moments by Chip Heath and Dan Heath
Marketing Rebellion Video Introduction
Marketing Rebellion Bonus Material
The Outpost, Panama City Beach, Florida
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