Prove It: Exactly How Modern Marketers Earn Trust by Melanie Deziel with Phil M. Jones
The JOLT Effect: How High Performers Overcome Customer Indecision by Matthew Dixon and Ted McKenna
The Secret Lives of Customers: A Detective Story About Solving the Mystery of Customer Behavior by David Scott Duncan
ADSCAM: How Online Advertising Gave Birth to One of History's Greatest Frauds and Became a Threat to Democracy by Bob Hoffman
Friction: Adding Value By Making People Work for It by Soon Yu and Dave Birss
The Sales MBA: How to Influence Corporate Buyers by Douglas Cole
Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses by Nancy Harhut
The Brand Positioning Workbook: A Simple How-To Guide To More Compelling Brand Positionings, Faster by Ulli Applebaum
Put Your Ass Where Your Heart Wants to Be by Steven Pressfield
Brand Vision: The Clear Line of Sight Aligning Business Strategy and Marketing Tactics by Jim Everhart
The Things We Love: How Our Passions Connect Us and Make Us Who We Are by Aaron Ahuvia
Evolutionary Ideas: Unlocking Ancient Innovation To Solve Tomorrow’s Challenges by Sam Tatam
Undisruptable: A Mindset of Permanent Reinvention for Individuals, Organisations and Life by Aidan McCullen
Coaching companies to insource their marketing to close more sales and cure marketing agency addiction.