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The Marketing Book Podcast: Same Side Selling by Ian Altman

Same Side Selling: How Integrity and Collaboration Drive Extraordinary Results for Sellers and Buyers  by Ian Altman & Jack Quarles

ian altman combo

Clients come to Ian when they are sick of their sales or marketing message falling on deaf ears or their solutions are being treated as commodities. Ian delivers keynote addresses, workshops, and strategic guidance to help organizations modernize their approach to sales and marketing to achieve explosive growth with integrity.

Prior to his current business, Ian spent two decades as founder and CEO of a professional services consulting company and later a software company. After successfully combining and then selling his companies, he served as managing director of the acquiring company. In that capacity, over the next three years, he grew valuation twenty-fold to more than $1 billion.

Ian is also the host of the Same Side Selling podcast.

And the interesting fact, he was once a drummer in a rock band and was a child actor.

Listen to the Interview:



Show Notes

Same Side Selling: How Integrity and Collaboration Drive Extraordinary Results for Sellers and Buyers by Ian Altman & Jack Quarles 

Ian Altman's Website

Same Side Selling Website

Ian Altman's Client Vision Pyramid 

Mark Bowden Website 

Mark Bowden LinkedIn

Bob London's LinkedIn

Bob London's Website

Attention Pays: How to Drive Profitability, Productivity, and Accountability by Neen James

The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever by Michael Bungay Stanier

Purple Cow: Transform Your Business by Being Remarkable by Seth Godin

Drive: The Surprising Truth About What Motivates Us by Daniel Pink

Think. Do. Say.: How to seize attention and build trust in a busy, busy world by Ron Tite

Exactly What to Say: The Magic Words for Influence and Impact by Phil Jones

The Advice Trap: Be Humble, Stay Curious & Change the Way You Lead Forever by Michael Bungay Stanier

The Catalyst: How to Change Anyone's Mind by Jonah Berger


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Douglas Burdett
Douglas Burdett
The Principal and Founder of Artillery, Douglas Burdett is a former artillery officer and Madison Avenue ad man. He also hosts The Marketing Book Podcast, where he interviews authors every week about the latest in modern marketing and sales.

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