marketing book podcast

The Sh*t They Never Taught You: What You Can Learn From Books by Adam Ashton and Adam Jones

About the Author

Adam Ashton is the co-host of the What You Will Learn Podcast and is an account manager at AndMine, a full-service digital agency based in Melbourne and Sydney, Australia.

The What You Will Learn Podcast:

We’re Adam and Adam, two Aussie blokes that love reading great books. Each week we share the best bits from the best books, and interview the world’s top authors. The books we cover can help you improve every area of your life, from your health to your wealth, from your relationships to your mindset. You’ll learn to pick up healthier habits, and drop the ones that are holding you back. We put the world’s best ideas within your reach, for a fraction of the time it would take to read the full book.

From the podcast “About” page:

After bouncing around between Uni degrees (physiotherapy, economics, finance) then bouncing around between jobs (corporate banking, transport and logistics, digital marketing), I found a lot of the answers I was searching for in books. My favourite books have helped me understand myself better and understand the world better.

I’ve learned about how to test out business ideas, how to better understand other people, and how the world actually is (not how I think it should be). Through reading books and turning them into podcast episodes, I’ve developed my confidence, my speaking abilities and have been consistently following through on a creative project over many years.

And, interesting fact – his book and podcast are alcohol-related – he and his co-author and podcast co-host met while working together in a pub!

About the Book


Have you ever stumbled upon a piece of life-changing knowledge that made you think: why the hell didn’t someone tell me this sooner?!

Millions of people have listened to Adam and Adam on the What You Will Learn podcast, where they have spent tens of thousands of hours studying the best ideas from the greatest minds on the planet.

Their most frequently asked question: what is the best lesson you’ve come across? While you’d think a simple question would have a simple answer, it didn’t – until now!

The Sh*t They Never Taught You will take you on a journey through takeaways from over a hundred of the world’s greatest thinkers capturing lessons in personal development, career, business, personal finances, human nature, history, and philosophy.

Every lesson will be useful, and one might change your life.

Listen to the Interview…


The Sh*t They Never Taught You: What You Can Learn From Books by Adam Ashton and Adam Jones (Amazon)

The What You Will Learn Podcast

Adam Ashton (LinkedIn)

Adam Jones (LinkedIn)

Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini (Marketing Book Podcast interview)

Revenue Growth Engine: How to Align Sales & Marketing to Accelerate Growth by Darrell Amy (Marketing Book Podcast interview)


P.S. – If you have rated and reviewed the podcast on Apple Podcasts, please let me return the favor and mail you some Marketing Book Podcast bookmarks and laptop stickers. Just click here to provide your postal address (I’ll send it anywhere in the world)! ~Douglas Burdett, host of The Marketing Book Podcast.

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