Episode Subheader  



All Posts

The Marketing Book Podcast: "The Sh*t They Never Taught You" by Adam Ashton

The Sh*t They Never Taught You: What You Can Learn From Books by Adam Ashton and Adam Jones

adam ashton combo-r


About the Author

Adam Ashton is the co-host of the What You Will Learn Podcast and is an account manager at AndMine, a full-service digital agency based in Melbourne and Sydney, Australia.

The What You Will Learn Podcast:

We’re Adam and Adam, two Aussie blokes that love reading great books. Each week we share the best bits from the best books, and interview the world’s top authors. The books we cover can help you improve every area of your life, from your health to your wealth, from your relationships to your mindset. You’ll learn to pick up healthier habits, and drop the ones that are holding you back. We put the world’s best ideas within your reach, for a fraction of the time it would take to read the full book.

From the podcast “About” page:

After bouncing around between Uni degrees (physiotherapy, economics, finance) then bouncing around between jobs (corporate banking, transport and logistics, digital marketing), I found a lot of the answers I was searching for in books. My favourite books have helped me understand myself better and understand the world better.

I’ve learned about how to test out business ideas, how to better understand other people, and how the world actually is (not how I think it should be). Through reading books and turning them into podcast episodes, I’ve developed my confidence, my speaking abilities and have been consistently following through on a creative project over many years.

And, interesting fact - his book and podcast are alcohol-related - he and his co-author and podcast co-host met while working together in a pub!

About the Book


Have you ever stumbled upon a piece of life-changing knowledge that made you think: why the hell didn't someone tell me this sooner?!

Millions of people have listened to Adam and Adam on the What You Will Learn podcast, where they have spent tens of thousands of hours studying the best ideas from the greatest minds on the planet.

Their most frequently asked question: what is the best lesson you've come across? While you'd think a simple question would have a simple answer, it didn't - until now!

The Sh*t They Never Taught You will take you on a journey through takeaways from over a hundred of the world's greatest thinkers capturing lessons in personal development, career, business, personal finances, human nature, history, and philosophy.

Every lesson will be useful, and one might change your life.

Listen to the Interview...



The Sh*t They Never Taught You: What You Can Learn From Books by Adam Ashton and Adam Jones (Amazon)

The What You Will Learn Podcast

Adam Ashton (LinkedIn)

Adam Jones (LinkedIn)

Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini (Marketing Book Podcast interview)

Revenue Growth Engine: How to Align Sales & Marketing to Accelerate Growth by Darrell Amy (Marketing Book Podcast interview)

P.S. – If you have rated and reviewed the podcast on Apple Podcasts, please let me return the favor and mail you some Marketing Book Podcast bookmarks and laptop stickers. Just click here to provide your postal address (I'll send it anywhere in the world)! ~Douglas Burdett, host of The Marketing Book Podcast.

sticker-bookmarkDon’t know how to leave an iTunes review? It's easy - click here for simple instructions.

Douglas Burdett
Douglas Burdett
The Principal and Founder of Artillery, Douglas Burdett is a former artillery officer and Madison Avenue ad man. He also hosts The Marketing Book Podcast, where he interviews authors every week about the latest in modern marketing and sales.

Other Interviews

The Marketing Book Podcast: "The Indispensable Brand" by Mitch Duckler

The Indispensable Brand: Move from Invisible to Invaluable by Mitch Duckler

The Marketing Book Podcast: "Selling the Price Increase" by Jeb Blount

Selling the Price Increase: The Ultimate B2B Field Guide for Raising Prices Without Losing Customers by Jeb Blount

The Marketing Book Podcast: "Selling Your Expertise" by Robert Chen

Selling Your Expertise: The Mindset, Strategies, and Tactics of Successful Rainmakers by Robert Chen