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The Marketing Book Podcast: "Social Wealth" by Jason Treu

Social Wealth: How to Build Extraordinary Relationships By Transforming the Way We Live, Love, Lead and Network by Jason Treu

Jason Treu is a business and executive coach. He's a popular keynoter and leading expert on human behavior, influence, sales, networking and leadership.

He works with experts, entrepreneurs and executives to help them get known and stand out by building key skill sets and right relationships, creating their brand platform and purpose (including helping them get to the next stage in their business and career).

He is a recovering lawyer having earned a law degree and Masters in Communications from Syracuse University, and his B.A. from Indiana University.

 

The Host's Perspective:

In Social Wealth, the author explains that with the rise of the Internet, technology, smartphones, and social media, an interesting–and alarming–shift has taken place in the last two decades.

As a society, rather than becoming more capable of human connection, we have become more and more isolated from one another. Meeting new people and growing relationships on any level is getting much harder, not easier. Yet it’s relationships that are absolutely critical and essential to driving both professional and personal success.

Social Wealth shows you how to be more conscious about building up and leveraging your social capital so that you can have more, better relationships and live a more successful, fulfilled life.

This book will open your eyes to a whole new, positive aspect of your life and the relationships you can have.

Listen to the Interview:

 

Show Notes:

Social Wealth: How to Build Extraordinary Relationships By Transforming the Way We Live, Love, Lead and Network by Jason Treu

Rising Strong by Brené Brown

Give and Take by Adam M. Grant

Childhood Disrupted by Donna Jackson Nakazawa

Blue Ocean Strategy, Expanded Edition by W. Chan Kim and Renée Mauborgne

The ONE Thing by Gary Keller and Jay Papasan

Monkey Mind by Daniel Smith

Jason's Website (BeExtraordinary.tv)

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Douglas Burdett
Douglas Burdett
The Principal and Founder of Artillery, Douglas Burdett is a former artillery officer and Madison Avenue ad man. He also hosts The Marketing Book Podcast, where he interviews authors every week about the latest in modern marketing and sales.

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