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The Marketing Book Podcast: "Talk Triggers" by Jay Baer

Talk Triggers: The Complete Guide to Creating Customers with Word of Mouth by Jay Baer & Daniel Lemin

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Jay Baer helps businesses clone their customers.

He has created five multi-million dollar companies, and is a 7th-generation entrepreneur.

He is the President of Convince & Convert, a consulting firm that helps the world's most iconic brands like The United Nations, Nike, 3M, and Oracle use technology to win new customers, and keep the customers they've already earned. ConvinceandConvert.com is has world’s #1 content marketing blog.

A New York Times best-selling author of five books, Jay is the host of the award-winning Social Pros podcast.

And, interesting fact - He's also an avid tequila collector, and a certified barbecue judge, and recommends you enjoy both while reading his latest book, Talk Triggers!

Listen to the Interview:



Here’s one of Jay's videos featuring an interesting word of mouth statistic. 


HubSpot Video


Here’s a video with another interesting stat… and some alpacas.


HubSpot Video


Show Notes

Talk Triggers: The Complete Guide to Creating Customers with Word of Mouth by Jay Baer 

ChatterMatters GIf 5

Download the Talk Triggers Infographic (Click Image to Download) 























Convenience Revolution by Shep Hyken

Iconic by Scott McKain

Talk Triggers Book Website

Jay Baer’s Website

Daniel Lemin’s Website

Convince and Convert Website

Social Pros Podcast

Jay Baer’s Linkedin

Jay Baer’s Twitter

Daniel Lemin’s Linkedin

Daniel Lemin’s Twitter


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Douglas Burdett
Douglas Burdett
The Principal and Founder of Artillery, Douglas Burdett is a former artillery officer and Madison Avenue ad man. He also hosts The Marketing Book Podcast, where he interviews authors every week about the latest in modern marketing and sales.

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