The Undefeated Marketing System: How to Grow Your Business and Build Your Audience Using the Secret Formula That Elects Presidents by Phillip Stutts
About the Author
Phillip Stutts comes from the cutthroat world of political marketing. He has over two decades of experience working on campaigns with billions of dollars in political ad spend, and contributed to over 1,300 election victories, including three US presidential victories.
He is the founder and CEO of Win Big Media (a corporate marketing agency) and Founder/Executive Chairman of Go Big Media (a political marketing firm). Philip is also the best-selling author of Fire Them Now: the Seven Lies Digital Marketers Sell, which was featured on The Marketing Book Podcast (episode number 243) in July, 2019.
Philip has made more than 350 National media appearances on networks including CBS, ESPN, Fox News, Fox Business, MSNBC, and CNN.
And, interesting fact(s) – George H.W. Bush almost threw up on him once, he once prayed with and served communion to President George W. Bush, he accidentally tripped President Gerald Ford and almost killed him, he worked out with President Barack Obama, and once took a selfie with President Donald Trump at the White House, only to realize that he had accidentally excluded the legendary Alabama football coach Nick Saban, who was standing right next to him!
About the Book
You hate politicians. Who doesn't in today's world?
But you have more in common with politicians than you may think: you both need a proven, foolproof marketing system to succeed in today's tumultuous marketplace. The stakes have always been high, but with so much economic disruption in the world, they're even higher now – and you can feel it.
What if the key to future success lies in a simple marketing approach that presidents use to get elected and startup companies use to become billion-dollar unicorns? What if you could use this approach to convert customers in half the time, eliminate your financial risk, and secure huge profits?
Now you can.
In The Undefeated Marketing System, bestselling author Phillip Stutts shows you how his five-step marketing formula used by winning presidents and successful companies will also grow your business.
With more than twenty-five years of campaign and research experience, Phillip reveals his system that elects presidents and builds billion-dollar companies.
If you're a small business owner, entrepreneur, executive, or marketing professional determined to beat the competition in any economic environment, this is your next must-read book.
Listen to the Interview...
Phillip Stutts (website)
Phillip Stutts (LinkedIn)
Fire Them Now: The 7 Lies Digital Marketers Sell...And the Truth about Political Strategies that Help Businesses Win by Phillip Stutts (Marketing Book Podcast interview)
The Sticking Point Solution: 9 Ways to Move Your Business from Stagnation to Stunning Growth by Jay Abraham (Marketing Book Podcast interview)
The Energy Paradox: What to Do When Your Get-Up-and-Go Has Got Up and Gone by Dr. Steven R. Gundry
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