Video Marketing Strategy: Harness the Power of Online Video to Drive Brand Growth by Jon Mowat
Jon Mowat is an award winning content creator, video strategy expert and public speaker and is the Managing Director at Hurricane Media, a UK-based video marketing agency.
He is a regular writer and speaker on video marketing, and has been published in a range of marketing publications
Jon started his career at the BBC where he spent 12 years as producer and director on documentaries screened internationally on BBC1, BBC2 and BBC Worldwide. He has made films on topics ranging from cheetahs to drug addicts.
And, interesting fact - he spent 6 months embedded with the Royal Marines in the Gulf War.
Listen to the Interview:
The Long and the Short of it (PDF Presentation) by Les Binet & Peter Field
Thinking, Fast and Slow by Daniel Kahneman
How Brands Grow by Byron Sharp
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